Monday, July 8, 2019

5. Sell through Affiliate Marketing

5. Sell through Affiliate Marketing

You may never have heard of affiliate marketing or know its benefits. It is an amazing way to get others to promote and sell your products. Affiliate marketing is very simple.

Once you have a website or open a marketplace through Shopify or Etsy, get bloggers and other businesses to promote your product.

These bloggers and businesses will provide links to the stuff you sell online. When a customer clicks on the links provided by your ‘affiliates’ and make purchase, you have to pay them a small commission.
Offering Affiliate Marketing

There are several excellent resources online where you can get people to do affiliate marketing for your products. Register on any of these affiliate marketing websites to become member. You can post offers or await other affiliate marketers to contact you for further details.
Creating Affiliate Links

Affiliate marketers work by creating links to your products. Therefore, you will have to set up an online store, website or marketplace before offering affiliate marketing to third parties.

Amazon and eBay among others provide an excellent resource for their affiliate marketers. You can explore how these companies work with affiliate marketers to create links that can be used by your affiliate team.
Advantages of Affiliates

Affiliate marketing is time tested and proven method of promoting and selling your products. It allows you to sell online even while you are asleep.

Affiliate marketing enables your products to be promoted by dozens of people located in different parts of the country or even the world.

Often, bloggers will also write good reviews of your products while providing an affiliate link, to tempt customers and bag some commission from the sale.
Affiliate Marketing Disadvantages

Affiliate marketing also comes with a bundle of disadvantages. Often, it takes long time for affiliate marketers to get a client. Several customers prefer to buy directly from a website rather than going via an affiliate link.

Further, affiliate marketers will also be promoting similar products from rivals. You have to offer part of the money as commissions to affiliate marketers. This eats into your overall profits.


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