5. Sell through Affiliate Marketing
You may
never have heard of affiliate marketing or know its benefits. It is an
amazing way to get others to promote and sell your products. Affiliate
marketing is very simple.
Once you have a website or
open a marketplace through Shopify or Etsy, get bloggers and other
businesses to promote your product.
These bloggers and
businesses will provide links to the stuff you sell online. When a
customer clicks on the links provided by your ‘affiliates’ and make
purchase, you have to pay them a small commission.
Offering Affiliate Marketing
There
are several excellent resources online where you can get people to do
affiliate marketing for your products. Register on any of these
affiliate marketing websites to become member. You can post offers or
await other affiliate marketers to contact you for further details.
Creating Affiliate Links
Affiliate
marketers work by creating links to your products. Therefore, you will
have to set up an online store, website or marketplace before offering
affiliate marketing to third parties.
Amazon and eBay
among others provide an excellent resource for their affiliate
marketers. You can explore how these companies work with affiliate
marketers to create links that can be used by your affiliate team.
Advantages of Affiliates
Affiliate
marketing is time tested and proven method of promoting and selling
your products. It allows you to sell online even while you are asleep.
Affiliate
marketing enables your products to be promoted by dozens of people
located in different parts of the country or even the world.
Often,
bloggers will also write good reviews of your products while providing
an affiliate link, to tempt customers and bag some commission from the
sale.
Affiliate Marketing Disadvantages
Affiliate
marketing also comes with a bundle of disadvantages. Often, it takes
long time for affiliate marketers to get a client. Several customers
prefer to buy directly from a website rather than going via an affiliate
link.
Further, affiliate marketers will also be
promoting similar products from rivals. You have to offer part of the
money as commissions to affiliate marketers. This eats into your overall
profits.
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